DURACELL / HOLIDAYS / TRUST IS POWER
If Santa forgot the Duracell batteries, there would be consequences.
In Soho we created animatronic rotating storefront that demonstrated the repercussions of a holiday without batteries.
CREDITS
CREATIVE DIRECTORS: Eric Helin + Gary Van Dzura
ART DIRECTOR: Kate Placentra
WRITER: Luke Sacherman
PRODUCER: Alison Hill
DIRECTOR: Andreas Nilsson
CLIENT: Duracell
AGENCY: Wieden+Kennedy